ProFloor
ProFloor: 6,500 new follows from TikTok advertising
Advertising for a flooring account generated +6,500 follows with $1,506 in ad spend. Calculated average cost per follow: $0.23. Reporting period: April 1–August 28; the year is not specified in the portfolio.

Paid social
+6 500
new follows over the period
$0.23
per follow, calculated from spend
$1 506
advertising spend
Task
Bring audiences to ProFloor’s TikTok account and increase follows for its flooring content.
Hypothesis & strategy
Connect account advertising with product content. Recalculated cost per follow: $1,506 / 6,500 ≈ $0.23. A follow is not an enquiry or purchase.
WHAT WE DID
Implementation step by step
01Used TikTok advertising to promote the ProFloor account.
02The portfolio shows product content about flooring, interiors and choosing a floor.
03Assessed April 1–August 28 results using new follows and spend, without inventing revenue.
Content in the feed
P
ProFloor
+6 500 new follows over the periodAlmaty · SMM DRUG client






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